Name: Nicole Hoffman
Competition Number: 16 Expert, SunTrust MOTO-ST Series
Team: RightsforBikers.com
Bike: 2005 Suzuki SV650
Occupation: NASCAR Brand & Consumer Marketing
Height: 5' 4"
Hair: Blonde
Eyes: Blue
Leisure/Hobbies: Racing, Attending Sporting Events (Buffalo Bills fan), Traveling, Shopping and hanging out with friends
Music: Country, Alternative, Classic Rock

BIOGRAPHY
Nicole has been surrounded by all types of racing and engines her entire life. Her father, Bob Dee had a long, illustrious career racing hydroplanes in the early seventies and owns a machine shop in the Buffalo, NY area (Northeast Machine). Her brother Don owns and builds car #01, a Can-Am TQ Midgets Indoor Champion in Niagara Falls, NY. In 1987 Nicole tried her hand at go-kart racing, but the demands of her activities as a swim team diver (3-time MVP Diver at Buffalo State College), her college education and her travels with her brother to his races in Canada, caused her to give the sport up. It wasn't until 1995 that Nicole became interested in the possibility of racing motorcycles after touring the streets of Daytona with local riders. After several track days Nicole decided to take a chance on racing. That chance is now paying off. In her first season she displayed her talents and abilities on the track. Racing her 2000 Aprilia RS 250, Nicole had consistently placed in the top five in her races, which placed her among the top ten riders in overall points in two separate classes. In October of 2006 in the Inaugural 8 Hours At Daytona, riding for TeamHurtByAccident.com, her team took the ST class win.

Nicole's long term goals for racing are to secure winning partnerships with corporations that will help her achieve her championship goals and to be a successful racer. "My goal is to keep challenging myself each time I go out on the track and to get faster. I hope that someday translates to successes for my team and wins."

When Nicole is not on the track she works for NASCAR in their Brand & Consumer Marketing Department, responsible for managing Web sites for industry partners. Nicole graduated with a B.S. in Business Administration from the State University of New York at Buffalo, and earned a Master of Business Administration degree from Stetson University in DeLand, FL. Nicole is an active member of the American Marketing Association in Central Florida. She is a former President and has served as VP Collegiate Relations, VP Special Events, Chair of the 2003 Annual Scholarship Fundrasier and Chair of the 1998 CEO & Marketers Forum.

Download Resume for Nicole

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Features:

Daytona Beach News Journal, MOTO-ST Event October 22, 2006

MOTO-ST Entry List Taking Shape, October 19, 2006 (Press Release, MOTO-ST)

Radio: WHOG 95.7 Daytona Beach, Special Guest - October 17, 2006

NASCAR Illustrated Magazine, October 2006

Daytona Beach News Journal, March 2006

Daytona Beach News Journal, October 2005

Daytona Beach News Journal, March 2005

Daytona International Speedway Web Site, March 2005

Roadracing World Magazine, February 2005; National Champions Feature

Sports Business Journal: Nicole Hoffman is known around NASCAR as the “Suicide Blonde,” because when she’s not hosting suites for corporate clients, she is out racing motorcycles. She won the Amateur Ultra Lightweight Superbike National Finals last month. November 15, 2004.

Ducati Revs America - Chosen as 30 female participants among hundreds of applicants, 2001

Published two articles for Full Throttle Sportbike Magazine, 2001

Featured Guest on Chris Carter Radio Show, Daytona Bike Week 2004

Daytona Beach News Journal, February 2004

FOX News Birmingham, AL - feature story on racing at Barber Motorsports Park, August 2004

NICOLE HOFFMAN, NATIONAL CHAMPION!

October 2004: Nicole won the Amateur Ultra Lightweight Superbike National Finals and was crowned the 2004 National Champion. Needless to say she was ecstatic and at the brink of

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tears when she took the checkered flag after leading the entire race ahead of her nearest rival James Hillis of BGV Racing (SE Regional Champion). Her race was delayed due to a rain storm which forced competitors to choose their tire selection based upon the prior race (GTU EX) being declared "wet". Some racers opted for full rains, slicks or in Nicole's case Michelin Pilot Race M2 DOTs. James chose full rains, but the track nearly dried completely and in all probability chewed his tires to shreds. An unbelievable performance for Nicole which caps off a stellar season for all of us to be proud and much thanks to all who have supported our adventure throughout 2004. Read on...